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What Your Business Needs

We exist to provide on-demand, digital tools, and resources that enable new founders to validate their ideas & advance their business models. Our mission is to help you:  

  

1. Explore the problems you are attempting to solve

2. Quickly test your ideas for validity, and

3. Determine your next step priorities

 
 We understand that to be successful, innovators must pull problems and push solutions that add value. We’re experts at providing the process and on-demand tools to help you successfully do so. 

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About Ideate2Innovate

We were founded in 2018 as a consulting firm with a single mission - to help startups and labs drive new products and services to market in a disciplined manner.

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We use proven strategies that ensure higher rates of success coupled with on-demand guidance and proven tools that take ideas to the next level. 

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We also work with partners that foster faster turnaround times. Work with us to make your business dreams a reality. ​

Meet Our Founder & CIO

Get to know the team in person! Call us today.

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Jenny M. Jackson

Innovation Professional specializing in innovation strategy, process, and methodology. As the owner of Ideate2Innovate, Jenny and her staff use disciplined approaches that enable new founders to validate early assumptions about their ideas.  

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After a successful career in corporate innovation, I started to independently help peers and industry leaders quickly launch new services and capabilities without organizational constraints. Our specialization in Insturetech helped us stand apart from competitors.

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We now want to bring our expertise and knowledge to an underserved segment of founders by meeting them where they are. We also help strengthen the Charlotte Innovation eco-system through instruction and board advisory work for larger accelerators & women-led startups.

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In her previous role as Senior Innovation Consultant for MetLife’s U.S. Innovation Hub, Jenny researched and evaluated concepts, created and developed strategy, formulated test plans, and drove execution on relevant projects. Before working for MetLife, Jenny spent three years at Allstate, where, in 2013 she received the Chairman's Vision Award for her training work with new hires.

Jenny holds a Masters in Organization Development from Queens University of Charlotte, and a Bachelor’s in Industrial Technology from North Carolina A&T State University. 

Her causes include Autism Acceptance, Children's Rights, and Social Justice.

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